Small but important things to observe about web 2.0

An outside agency often costs less when compared to less efficient inhouse facilities. It appears that when attempting to improve search engine ranking for a web-site, a position in the top six of the search engine results page has never been more important. Even web pages that currently have a …

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Cracking the non reciprocal links code

Post your content on social media platforms such as Twitter, Facebook and Google+ - this will give your outbound links a wider coverage and the likelihood that it will get shared by others and seen by your intended target audience. Study your niche (a.k.a. know your target audience!) and …

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One element of your strategy should look at authority sites

No images, 500 words or less and a random link to a site. As Panda updates keep rolling out, the focus has switched from content farms and scraper sites to websites that offer "thin" content - content that's full of keywords and copy, but light on any real information. Many global …

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